Huawei punishes employees for tweeting New Year’s message from iPhone


Chinese tech big Huawei punishes employees for utilizing iPhone to tweet New Year’s message

Tweeting a New Year’s Day advertising and marketing message from their smartphones turned out to be the largest blunder for two Huawei employees. Apparently, the tweet was despatched by them on the Chinese smartphone maker’s official Twitter account utilizing an iPhone manufactured by Huawei’s competitor, Apple.

The New Year’s Day advertising and marketing tweet was despatched out marked “via Twitter for iPhone” on December 31. Although the tweet was deleted instantly, Twitter customers and bloggers have been fast to take a screenshot of the message and flow into it on the social media.

Huawei blamed the blunder on an outdoor advertising and marketing firm known as Sapient Corporation, which is employed by them to deal with their official social media pages abroad.

Due to some “VPN connection issues,” Sapient’s crew was unable to tweet the New Year needs utilizing a desktop pc. In order to ship the message on time at midnight, one of many employees used an iPhone with a roaming Hong Kong SIM card and posted the tweet, Huawei mentioned in an internal memo dated January 3 seen by Reuters. However, the crew didn’t verify how the tweet would take care of it was revealed.

The incident left Huawei red-faced prompting them to come back down exhausting on two of its employees. The memo acknowledged that the blunder displayed procedural incompliance and administration error. Huawei demoted two employees accountable by one rank and lowered their month-to-month salaries by CNY 5,000 ($728.27). Further, the pay rank of one of many two, who’s Huawei’s digital advertising and marketing director, might be frozen for 12 months, the corporate mentioned within the memo.

Chen Lifang, Huawei company senior vp, mentioned within the discover that the error had “caused damage to the Huawei brand”.

For these unaware, Apple’s iPhone is among the main rivals to Huawei’s P-series and Mate-series flagships.

Both Huawei and Sapient haven’t but responded on the incident.


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